About Us

THE LABEL - Bella Chantelle is a custom women’s clothing label that caters to making women feel fierce, fearless and fabulous. The brand first hit the runway during Philadelphia Fashion Week in September of 2011. Since then, Bella Chantelle has graced various runways in Philadelphia, New Jersey, New York, Delaware, Maryland, Arizona and Atlanta. Embodying femininity with an edgy twist, Bella Chantelle has emerged as the go to collection for confident and sexy fashionistas. Through superb cuts, fabrics and construction, Bella Chantelle allows women of various shapes and sizes to feel confident in themselves through fashion. When you wear Bella Chantelle you are BOLD, a BOSS and most importantly BELLA.

THE DESIGNER - Sheena Chantelle, also known as Bella, grew up in Philadelphia, PA with an urge to express herself through art and fashion. As a child she drew designs of clothing and accessories and at the age of 12 she took her first sewing class. Sheena continued to take sewing classes in her community and went on to take classes at Moore College of Art in which she designed, constructed and modeled her first dress. Sheena was then accepted into Philadelphia University's Fashion Design program. In 2015, Sheena was named the first ever winner of the Earle Bannister $2000 Designer Scholarship Competition and also took home the awards for Best Essay, Portfolio and Runway. With over a decade of design, pattern making and sewing experience, Sheena continues to grow Bella Chantelle by making women feel BELLA one stitch at a time.